Our Team

Yinka Aderoju:
Managing Director/CEO

Miss Aderoju began her career in Marketing Research in 1992 at Shugoll Research in Maryland, U.S.A as a Research Associate. She joined Research and Marketing Services (RMS) Nigeria in September 1994 as a Research Executive handling both qualitative and quantitative studies, until she became Group Head – Qualitative in 1998.

Having specialised, Yinka has conducted numerous qualitative studies using both conventional and projective techniques, both locally and across; West, East and Central Africa.

Key Qualifications:
As Group Head in RMS, Yinka co-ordinated and supervised both qualitative and quantitative projects. She left RMS in July 2000.

In October 2000, Miss Aderoju became the pioneer Managing Director/CEO of Research Solutions A position she held until April 2004.

At Research Solutions Ltd. Yinka Co-ordinated major National and International studies involving all major research techniques.

Education:
B.A. English Studies,University of Ife, Nigeria
M.A. Communication Studies (1988), CBN University, Virginia Beach, VA.

Certificate of Proficiency in Qualitative Research: AC
Nielsen Burke Institute, Cincinnati, U.S.A.

Yinka is a full member of the European Society of Opinion and Market research (ESOMAR) and an associate member of the Southern African Market Research Association (SAMRA)




Margit Cleveland

24 years of market research experience on 3 continents:
Infratest-Burke, Munich, Germany
Mar’s Surveys, NJ, USA
IJF, Institut für Jugendforschung, Munich, Germany
RMS International, Nigeria, Cameroon, Ghana, Senegal, Kenya

Extensive experience in Consumer research (U&A, Trackers, Image Studies, Pricing Research, Product Tests, etc.)
Media Research (e.g. AMPS)
Opinion Polls (World Values Survey, Gallup International Millennium Survey; Winner of “Best Conference Paper”

Award at Gallup International Conference, Estoril; contributor to GIA “Voice of the People” book, 2006)

Previous clients included:
BAT, Heineken, Coca Cola, Cadbury, Unilever, Friesland, Western Union…
CELTEL, MTN, Orange, Starcomms…
BBC, VOA, Multichoice, AIT…,
USIA, USAID, UNICEF…
Member of ESOMAR, PAMRO and MSRA

Mrs. Vera Scott-Nnaji:
General Manager, Research Operations

Mrs. Scott-Nnaji has several years of experience in marketing research. She began her career with Research Solutions in 2001 before joining Research and Marketing Services (RMS). At RMS, she rose through the ranks from Senior Research executive to a Research Manager. She specializes in qualitative research and has worked across different sectors including FMCG, telecommunications, textiles and social research. Some of the clients she has managed are Guinness, Diageo, Unilever, MTN, UNICEF, PATHS, BAT, Cadbury, Coca – Cola e.t.c. Vera has
conducted research in West African countries. She holds an M.A. degree in creative arts.

Olusola Agunbiade:
Research Executive (Qualitative)

Olusola started her MR career in Market Knowledge and Insights as a Research Executive.
She was previously into marketing as Marketing Executive with ‘Insight’ Eye Clinic.

Key Qualifications:
Sola has been involved in conducting Qualitative studies using both conventional and projective techniques.

She speaks/writes Yoruba and English fluently and as such has conducted several interviews in English, and Yoruba in Yoruba speaking states of the Country.

Education:
HND Microbiology, The Polytechnic Ibadan, Oyo – State.
Associate Member of the Nigerian Marketing Research (NIMRA) Association.

Afuye Funsho:
Research Executive (Quantitative & Qualitative)

Funsho started his Marketing Research career with Market Research Consultancy Ltd. (MRC).
He joined MRC Ltd. in 2003 as a field Interviewer and became Research Executive in 2007.
Funsho, a meticulous and dynamic research executive, has successfully carried out research projects for various conglomerate and multinational companies in Nigeria.
He later joined MK&I limited in 2007, as a Market Research Executive.

Education:
HND Mass Communication, Auchi Polytechnic, Edo State

Mr. Igwe Chukwudi Uduma:
Research Executive
Mr. Uduma started his career with the Nigerian Bottling Company, Onitsha Plant in 2003 as a Sales Representative. He holds a B.Sc, Political Science from the University of Nigeria, Nsukka. He is an Associate Member, Institute of Strategic Management, Nigeria. He joined MK & I in July 2008.

Education:
B.Sc, Political Science from the University of Nigeria, Nsukka. He is an Associate Member, Institute of Strategic Management, Nigeria